B2B Marketing/Business Development Executive

Job title : B2B Marketing/Business Development Executive

DreamLife Studios is a growth marketing agency that helps brands create, capture, and amplify experiences that drive attention, engagement, and business growth.

We are looking for a B2B Marketing & Business Development Executive to help build a consistent pipeline of qualified business opportunities for DreamLife Studios.

This is a revenue-facing role combining B2B marketing, market research, prospecting, outbound outreach, lead generation, relationship development, and pipeline management.

Your primary responsibility will be to identify the right companies, reach decision-makers, create meaningful conversations, qualify opportunities, and generate meetings that can progress into revenue.

Key Responsibilities

• Research target industries, companies, brands, and decision-makers.
• Identify companies with potential marketing, content, social media, event, or growth needs.
• Build and maintain a qualified prospect pipeline.
• Conduct targeted outreach through email, LinkedIn, phone, WhatsApp, networking, and other relevant channels.
• Write personalized and commercially relevant outreach messages.
• Follow up consistently and nurture early-stage relationships.
• Qualify prospects based on fit, need, timing, decision-making authority, and commercial potential.
• Book qualified meetings for the CEO and commercial team.
• Maintain accurate CRM records and ensure every active prospect has a clear next action.
• Support targeted B2B marketing and account-based initiatives.
• Track outreach, conversations, meetings, and opportunities.
• Provide weekly reports and commercial insights to improve our approach.

What We're Looking For

You should be:

• Commercially curious and interested in how businesses grow.
• Strong at researching companies and identifying opportunities.
• Confident communicating with professionals and decision-makers.
• Clear and professional in written and spoken communication.
• Comfortable with cold outreach and outbound calls.
• Persistent and disciplined with follow-up.
• Organized and able to manage multiple prospects simultaneously.
• Comfortable working with targets and measurable outcomes.
• Proactive and capable of working without constant supervision.
• Comfortable using LinkedIn, spreadsheets, CRM and prospecting tools.
• Resourceful, coachable, and willing to learn.