Brand Manager - Vileda
CHF Heron Nigeria Limited
Key Responsibilities
- Strategy & Growth: Develop annual brand plan, pricing, and positioning for Vileda Nigeria. Deliver volume, value, and market share targets.
- Product & Innovation: Launch new SKUs from Vileda. Adapt products/packs for Nigerian consumers
- Consumer Marketing: Plan digital, market storms, in-store activations, work with agencies to create plans that sells.
- Trade Marketing: Partner with Sales to drive distribution, visibility across Nigeria.
Requirements
- Experience: 4–6 years brand management in FMCG. Household, homecare, or personal care experience is a strong plus.
- Track Record: You’ve grown a brand before. Can show share gains, successful launches, or ROI on campaigns.
- Skills: Strong analytical skills, consumer insights, digital marketing, trade understanding, marketing campaigns and data analysis.
- Education: BSc in Marketing, Business, or related.
- Mindset: Street smart + boardroom smart. Can visit local market in the morning and present to Vileda Germany in the afternoon
- Bonus: Experience managing international brands or dealing with modern trade buyers.
Why Join CHF HERON
- To build a global brand locally – real ownership, not just execution
- Competitive salary + performance bonus + HMO + pension
- Career growth in a fast-expanding FMCG company Be part of a team bringing quality to Nigerian households.
Application Closing Date
Not Specified.
How to Apply
Interested and qualified candidates should send their CV and cover letter to: View email address on hotnigerianjobs.com using “Brand Manager – Vileda” as the subject of the email.
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Vacancy posted 1 day ago
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