Sales / Marketing Executive

Job title : Sales / Marketing Executive

Job Description

• An Experienced Sales/ Marketing Executive develops and implements marketing strategies and campaigns to promote products/services, analyze market trends, manage advertising, and collaborate with cross-functional teams to achieve business goals.

Key Responsibilities

• Develop and implement marketing strategies that align with company goals.
• Conduct market research to understand target audiences and identify opportunities.
• Analyze data, track metrics, and use insights to measure campaign success and improve performance.
• Create and execute marketing campaigns across various channels (social media, email, content marketing, etc.).
• Manage advertising efforts, including sourcing opportunities and placing ads.
• Organize and promote events, conferences, and exhibitions.
• Develop and oversee marketing campaigns, including search, email, online, and experiential events.
• Collaborate with cross-functional teams (sales, product development, design) to ensure consistency in messaging and brand image.
• Develop and maintain relationships with key industry stakeholders.
• Create awareness of and develop the brand.
• Understand brand guidelines and ensure they are followed.
• Keep up to date with competitor activity.
• Conduct market research to determine customer preferences and requirements.
• Maintain and update customer databases.
• Distribute marketing materials to a targeted audience
• Prefered candidate must know how to drive.

Requirements

• Candidates should possess a B.Sc in Marketing / HND in any related field
• Must be self-starters with high level of initiatives and drives.