Senior Public Relations Specialist
Full-time
PALMPAY LIMITED
We are seeking a strategic and creative Senior PR Specialist to drive PalmPay’s brand storytelling, media visibility, and corporate reputation in Nigeria. The ideal candidate will combine strong editorial judgment with hands-on execution across media relations, content development, CSR initiatives, and cross-channel communications.
This role reports to the PR Manager, Nigeria, and collaborates closely with marketing teams and PR counterparts across multiple markets.
Key Responsibilities
- Drive PalmPay’s brand visibility through proactive media engagement, storytelling campaigns, and thought leadership initiatives.
- Develop and manage high-quality PR content including press releases, media kits, blog posts, interview briefs, and social media copy.
- Lead cross-channel storytelling execution across PR, digital, and owned platforms.
- Manage and execute PalmPay’s CSR strategy and social impact initiatives in Nigeria.
- Identify media opportunities and oversee media relations, press engagements, and media buying activities.
- Collaborate with marketing, social media, and international PR teams to ensure consistent brand messaging.
- Monitor brand sentiment, measure PR impact, and support online reputation management initiatives.
- Maintain a repository of brand messaging, media assets, and communication materials.
Requirements
- Minimum of 3 years’ experience in PR, Corporate Communications, or Brand Communications within fintech, banking, financial services, or a regulated industry.
- Strong storytelling and content development skills across earned, owned, and digital media channels.
- Proven ability to write and edit compelling communication materials.
- Experience managing CSR or reputation-led initiatives is an added advantage.
- Excellent stakeholder management, communication, and editorial skills.
- Ability to thrive in a fast-paced environment while managing multiple projects independently.
- Membership of the Nigerian Institute of Public Relations (NIPR) is an added advantage.
Vacancy posted a month ago
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