National Sales Manager

The National Sales Manager is responsible for leading and managing the pharmaceutical sales function across the country to achieve revenue, market share, and profitability objectives. The role involves developing and executing national sales strategies, leading regional sales teams, strengthening relationships with healthcare professionals and key accounts, and ensuring compliance with pharmaceutical industry regulations and company policies.

Key Responsibilities

• Develop and execute national sales strategies aligned with the company’s business objectives.
• Lead, coach, and manage Regional Sales Managers, Area Sales Managers, and Medical Representatives to achieve sales targets.
• Establish annual, quarterly, and monthly sales targets and monitor performance against agreed KPIs.
• Analyze sales trends, market intelligence, competitor activities, and prescribing patterns to identify growth opportunities.
• Build and maintain strong relationships with key opinion leaders (KOLs), hospitals, pharmacies, distributors, healthcare institutions, and major accounts.
• Collaborate with the Marketing, Medical Affairs, Regulatory Affairs, Supply Chain, Finance, and Commercial Excellence teams to implement effective product launches and promotional campaigns.
• Ensure effective territory coverage and optimal deployment of the sales force.
• Monitor product performance and recommend strategies to increase market penetration.
• Prepare accurate sales forecasts, budgets, and business performance reports.
• Recruit, train, mentor, and develop high-performing sales teams.
• Conduct regular field visits to coach sales representatives and evaluate customer engagement.
• Ensure compliance with company policies, industry codes of ethics, and applicable pharmaceutical regulations governing product promotion.
• Manage national sales budgets and optimize resource utilization.
• Drive customer-focused initiatives that improve customer satisfaction and long-term partnerships.

Qualifications

• Bachelor’s degree in Pharmacy, Medicine, Life Sciences, Business Administration, Marketing, or a related discipline.
• MBA or postgraduate qualification in Business Management or Marketing is an advantage.

Experience

• Minimum of 4–8 years of pharmaceutical sales experience.
• At least 2–4 years in a senior sales leadership role managing multiple regions or nationwide sales operations.
• Proven success in leading large pharmaceutical sales teams and consistently achieving sales targets.
• Experience managing prescription medicines, OTC products, specialty products, vaccines, or hospital portfolios is desirable.
• Experience working with distributors and institutional accounts is an advantage.

Required Skills

• Strong strategic planning and commercial management skills.
• Excellent leadership, coaching, and people development abilities.
• Strong knowledge of pharmaceutical sales processes and customer engagement.
• Excellent negotiation and key account management skills.
• Strong analytical and business planning capabilities.
• Financial and budget management skills.
• Excellent communication, presentation, and interpersonal skills.
• Proficiency in CRM systems and Microsoft Office applications.
• Ability to analyze market data and convert insights into effective sales strategies.

Competencies

• Results-oriented with a strong customer focus.
• Strategic thinking and business acumen.
• Leadership and team-building capability.
• Decision-making and problem-solving skills.
• High ethical standards and integrity.
• Ability to influence and negotiate effectively.
• Adaptability and resilience in a competitive market.
• Strong organizational and time management skills.

Salary: Salary Plus Commission above 600k