Route to Market Officer
Dangote Industries Limited
Job Summary
- We are currently seeking a highly motivated and experienced Route to Market Officer to join our team.
- As the Route to Market Officer, you will assist in developing strategies to optimize trade channels and retail outlets.
- You will work closely with the sales team to ensure effective coverage of outlets, merchandising, and increasing the number of Dangote Cement handlers in the market.
- This role requires a strong understanding of trade marketing and channel management, as well as excellent communication and organizational skills.
Key Duties & Responsibilities
Commercial planning & activation:
- Support with regional inputs, operational planning, and driving activity execution, as well as measuring the effectiveness of trade activities within coverage.
- Implement all central and regional trade activities to close volume gaps within coverage.
- Work with the regional sales team to execute sales drivers to enhance sales and deliver regional volume targets.
- Interfaces with Sales & Distribution on execution of promotions.
Customer Marketing:
- It is the most strategic part of trade marketing. Support the development and execution of brand growth drivers and channel/ trade strategies considering regional peculiarities.
- Identify and understand key growth drivers of sales within coverage - Regional Profiling to be developed, reported, and updated quarterly.
- Develop and implement a periodic field accompaniment plan with the field sales team to generate trade insight, Customer priorities, and opportunities for growth.
- Work with Regional Sales and Distribution teams to implement the Win At Retail (WAR) strategy.
Market Development:
- This part of trade marketing focuses on strategic positioning of our brand - ensuring superior positioning vs competition
- Runs customers and specific market development projects.
Education and Work Experience
- 3 - 6 years of relevant work experience
- Bachelor's degree or its equivalent in Management Sciences, Marketing & Business Management
- Experience working with productivity suites such as Microsoft Word, Excel, and PowerPoint.
Benefits
- Private Health Insurance
- Paid Time Off
- Training & Development
- Career Development.
Application Closing Date
Not Specified.
How to Apply
Interested and qualified candidates should:
Click here to apply online
Share this job:
Vacancy posted 2 days ago
Similar jobs that could be interesting for youBased on the Route to Market Officer in Jos, Plateau vacancy
- ...Key Responsibilities Market and sell consumer banking and business banking products. Source and manage SME loan customers, especially within the FMCG sector. Drive IPPIS lending by identifying eligible salary earners and processing loan applications. Build...
- ...Responsibilities Develop sales strategies, explore new markets, and achieve targets. Manage key client relationships and resolve issues. Drive business growth through research, lead generation, and meetings. Negotiate and secure profitable deals to close sales...
- ...opportunities, identifying quality merchants, educating agents and merchants, and enhancing product adoption. Job Responsibilities: • Market Prospecting: Identify and target key merchants across various market segments for PWT, merchant loans, collaboration, and online...
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to Route to Market Officer. Be the first to apply!
