Key Responsibilities: Develop and execute comprehensive digital marketing strategies, including SEO, SEM, email marketing, and content marketing. Manage and grow our social media presence across platforms such as Instagram, Facebook, TikTok, and Pinterest. Create engaging content and campaigns that resonate with our target audience. Monitor and analyze website traffic and social media metrics to optimize performance. Collaborate with the team to develop and launch new product lines and promotions. Identify and establish partnerships with influencers and brands to expand our reach. Stay up-to-date with industry trends and emerging technologies to ensure we remain competitive. Qualifications: Proven experience in digital marketing, particularly in the fashion and beauty sectors. Strong knowledge of social media platforms and content creation. Experience with e-commerce platforms, online sales, and customer acquisition strategies. Excellent communication and collaboration skills. Creative and strategic thinker with a results-driven mindset. Ability to work independently and as part of a team.
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