Analyst - Mobile Advertising Operations.Digital Services NG
Full-time
MTN Nigeria
Job title : Analyst - Mobile Advertising Operations.Digital Services NG
Job Location : Lagos Deadline : August 13, 2026 Quick Recommended LinksReports To: Manager - Digital Advertising Operations
Division: Digital Services
Mission
- Support the successful execution, monitoring, optimization, and reporting of digital advertising campaigns across MTN’s mobile advertising inventory and third-party digital platforms.
- Drive operational excellence through campaign tracking, data analysis, reporting automation, performance optimization, and stakeholder coordination.
Description
- Monitor campaign spends utilization, budget pacing, revenue tracking, and advertising delivery efficiency.
- Support campaign reconciliation, reporting validation, and operational billing processes.
- Ensure accurate setup, trafficking, monitoring, and optimization of digital advertising campaigns.
- Maintain adherence to internal campaign execution processes, platform governance standards, and operational SLAs.
- Track operational KPIs and escalate campaign risks, delivery issues, or underperformance, where necessary.
- Develop reports, dashboards, and insights for campaign management and business performance reviews.
- Validate campaign performance data across multiple advertising platforms and reporting systems.
- Coordinate with internal sales, product, analytics, and technology teams to ensure smooth campaign execution.
- Support campaign testing, troubleshooting, and QA processes before and during campaign execution
Requirements
Education:
- First Degree in Marketing, Mass Communication, Business Administration, Economics, Statistics, Computer Science, Data Analytics, or related disciplines.
Experience:
- 3 -7 years work experience which includes:
- Hands-on experience managing campaigns on Meta Ads Manager, TikTok Ads, Google Ads, DV360, or programmatic platforms.
- Understanding campaign trafficking, audience targeting, optimization, tracking, and reporting.
- Experience with digital media metrics such as CTR, CPC, CPM, CPA, ROAS, conversions, reach, and engagement.
- Familiarity with tracking tools, pixels, tags, UTMs, and campaign attribution frameworks.
- Experience working with agencies, advertisers, or digital platforms is an added advantage.
Vacancy posted 25 days ago
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