Nigeria Commercialisation Associate

Job title : Nigeria Commercialisation Associate

About The Role

• Seeking a Commercial Strategist (3–5+ years' experience) in agribusiness modelling to scale tree products and drive revenue for smallholder farmers across all markets.

Responsibilities
Revenue Strategy:

• Design, iterate, and own the long-term Trees Revenue Strategy, establishing viable monetisation pathways for tree-based products and services.
• Develop frameworks to define paid program offerings, pricing structures, delivery mechanisms, and unit economics across diverse farmer segments.
• Build robust financial models to evaluate business viability, margin profiles, and return on investment for both OAF and participating smallholder farmers.
• Explore and pilot alternative revenue streams, such as carbon finance integration, high-value timber/non-timber product monetisation, and fruit aggregation.

Farmer Integration:

• Design and execute a cross-selling and conversion strategy targeting a minimum 30% adoption rate of secondary OAF products (credit, cash products, extension, and market aggregation) among Trees program farmers.
• Collaborate with FOPs, Product Innovations, and Market Access units on viable pathways to bundle tree offerings with core agricultural inputs and financial products.
• Map farmer journeys and conversion funnels to identify touchpoints, drop-off risks, and incentive structures that drive cross-unit product adoption.

Market Aggregation & Value Chain Linking

• Partner with Market Access and commercial teams to design sustainable off-take, aggregation, and market linkages for tree fruits and timber.
• Analyse regional value chains to identify market demand, quality specifications, and pricing dynamics that maximise farmer margins.
• Test scalable delivery and aggregation models that reduce transaction costs for rural logistics and buyer connection.

Pilot Execution & Strategic Frameworks:

• Lead high-priority commercial pilots from concept to validation, defining KPIs, testing hypotheses, and measuring revenue outcomes in field settings.
• Translate pilot learnings into scalable standard operating frameworks, playbooks, and strategic recommendations for program leadership.
• Conduct willingness-to-pay assessments, pricing sensitivity studies, and market research to inform product positioning.

Stakeholder Alignment & Cross-Functional Collaboration:

• Present strategic business cases, conversion data, and revenue projections to executive leadership and department leads to secure cross-functional buy-in.

Career Growth and Development:

• We have a strong culture of constant learning, and we invest in developing our people.
• You’ll have weekly check-ins with your manager, access to mentorship and training programs, and regular feedback on your performance.
• We hold career reviews every six months, and set aside time to discuss your aspirations and career goals.
• You’ll have the opportunity to shape a growing organisation and build a rewarding long-term career.

Qualifications

• 5-6 years of relevant professional work experience, including leading teams or entrepreneurial experience (e.g. starting a new program, department or launching new projects).
• Bachelor’s degree in Business Administration, Agricultural Economics, Finance, Development Economics, Economics, Strategic Management, or a related commercial field.
• Preferred: MBA or Master’s degree in Agribusiness, Finance, International Development, or Sustainable Commerce; formal certifications in Commercial Strategy or Financial Modelling.
• Experience managing projects that involve scaling up.
• Experience implementing strategies based on field data and programmatic evidence.
• Financial Modelling: Strong proficiency in Excel/financial tools to build unit economic models, pricing sensitivity analyses, and revenue projections.
• Business Strategy & Go-To-Market Design: Proven ability to create monetisation frameworks, product bundling strategies, and go-to-market plans for rural market segments.
• Market Systems & Value Chain Analysis: Understanding of agricultural market linkages, smallholder supply chains, offtake arrangements, and carbon/agroforestry monetisation models.
• Pilot Design & Human-Centered Research: Ability to design field tests, execute pricing experiments, conduct customer/farmer surveys, and iterate based on quantitative/qualitative data.